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AI isn't a toy. Stop using it like one.
Funny pictures. Rewrite this email. Check my grammar. That's a jet engine being used as a desk fan.
Force multiplier, not ghostwriter.
It's not about doing the work for you. It's about doing the work of five of you — research, systems, drafts, analysis, the boring middle of every project — so the judgment calls get your full attention.
Paid for in nights and weekends.
Countless hours learning the systems and the tools. Trial and error. Building products and standing them up alone. I've learned a lot the expensive way so you don't have to.
Concentrated, not diluted.
There's a flood of AI content out there and most of it is water. This is the no-BS version: findings, best practices, and prompts that are out of the box, plug and play, ready to run today.
Tools you already pay for.
Claude, Copilot, ChatGPT, the stuff already on your laptop — used in a much more powerful way than the default. No new subscriptions required to start.
Two aisles
AI kits on one side. Goods on the other.
Digital first — prompts, systems, playbooks. Physical after — the things I make and back, in small runs.
Free Available nowTen platform-agnostic master prompts you can run today. Open the library →
Premium Coming soonThe deep systems — full setups, prompt libraries, agent playbooks. The whole kit, not the sample.
Small runs LimitedPhysical product in limited, numbered drops. Some of it exclusive, some of it invite only. When it's gone, it's gone.
First in line
Tell me when premium opens.
The free prompts are live now. One email when the premium kits and the first goods drop. No drip sequence, no "we miss you."